Effective Telemarketing Skills

Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. This workshop will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. This one-day workshop will also talk about how to hone your communication skills, your ability to persuade, and your ability to personalise each sales call.

Learning Outcomes

  • Using the telephone as a sales tool
  • Ways to build trust and respect
  • How to warm up your sales approach to reduce your fear of cold calling
  • Ways to make a positive first impression
  • Strategies that help you speak to the decision-maker
  • Create a script to maximise your efficiency on the phone
  • Learn what to say to create interest, handle objections, and close the sale

What Will Be Covered?

  • Change your skills, change your income
  • Separating your company from the competition
  • Building trust and respect
  • The Johari window
  • Good communication skills
  • Developing your script
  • Pre-call planning
  • Phone tag and call backs
  • Following up
  • Closing the sale


Our training programs are practical with lots of interaction and discussion between the participants. During this one-day workshop participants will have the opportunity to ask questions and are encouraged to develop and work on individual action plans in a consultative and controlled environment.


A pre program questionnaire which is designed to assist you in receiving the best outcome and return on investment from your training. There is only a short amount of time to transfer the message so Sarden Learning will try to gain an insight into your company's background, processes, issues and culture so we are able to deliver an outstanding service for you.

Training Investment Price Quotes

Our quotes are completely inclusive, meaning our firm quote includes:
  • All needs assessment discussions
  • All training development
  • All training customization
  • All training materials
  • Training delivery
  • All travel related costs and expenses
  • You receive one invoice when the training is completed. No surprises.


Let us know how we can help you - tell us what you are interested in!

1300 783 987